Privacy Policy
Effective May 6, 2026

1. Introduction

Save the Family Farms, doing business as Micro-Winery Guild (“we,” “our,” “us”), is committed to protecting the privacy and security of our website visitors.

This Privacy Policy outlines how we collect, use, and disclose Personal Information (as defined below) that you provide to us or that we collect when you interact with our website or otherwise communicate with us.

2. Your Consent

You should read this entire Privacy Policy before submitting information, including Personal Information, to us in any form or using our website.  Whenever you submit Personal Information to us, you consent to the collection, use, disclosure, transfer, and storage of that information in accordance with this Privacy Policy.

All Personal Information may be used for the purposes stated in this Privacy Policy. We may also make full use of all information that is de-identified, aggregated, or otherwise not in personally identifiable form.

3. Personal Information We Collect

“Personal Information” means name, email address, phone number, social media information, and other information that would allow someone to identify you or contact you including information collected through cookies and other technology.

We collect information from you when you voluntarily provide it, using automated technology, and through third party sources. 

We may collect Personal Information about you when you interact with us, including when you:

  • contact us; and
  • sign up for membership.

Personal Information also includes information collected and maintained through your use of our website, including your personal preferences. 

When you browse our website, we may collect information about you through your browser, computer hardware and software. This information can include your IP address, device ID, browser type, domain names, access times and dates, number of clicks, pages viewed, one or more cookies (as described below) that may uniquely identify your browser, and referring website addresses. 

We may also collect and maintain aggregate anonymous information about usage of and visitors to our website.

4. How We Use Your Information

We use Personal Information to:

  • respond to your inquiries; 
  • administer and maintain our website;
  • improve our website, services, and outreach; and
  • comply with legal obligations.

5. How We Share Your Personal Information

  • We disclose Personal Information you provide to service providers and contractors that we use to support our services and operations, such as vendors that help us communicate with you and payment processors.
  • We also provide our member’s Personal Information in a database available to all other members.
  • We may disclose Personal Information to outside parties if required to do so by law, regulation or court order, or if we believe disclosure is necessary to comply with our legal and regulatory obligations. We may also disclose your Personal Information to governmental agencies and/or law enforcement if we believe your actions violate a law, regulation, this Privacy Policy or any applicable website terms of use, or if you threaten the rights, property or safety of us, our website, any other users or third party.

6. Cookies

Cookies are small, removable data files that are stored on your computer’s hard drive by your web browser.  A “web beacon” is a small object or image that is embedded into a web page, application, or email and is used to track activity.  They are also sometimes referred to as pixels and tags.

When you visit our site, we and/or third parties may collect information using one or more cookies, web beacons, pixels, or other automated technology to uniquely identify your browser, which allows us to keep track of your interactions with our website and thereby enhance and personalize your online experience on the website.  Most web browsers automatically accept cookies, but you can change the preferences of your browser so that it does not accept them.

To find more information about cookies and for instructions on how to disable them, please visit www.allaboutcookies.orgthe help section of your browser.  By disabling cookies, you won’t be able to enjoy the convenience provided by our customization.

7. External Links

Our website may contain links to third-party sites, which operate under different privacy policies. We encourage you to review those privacy policies, as this Privacy Policy does not apply to such sites, and we have no control over information you may submit to those third parties or how they may use the information you provide to them.

8. Children’s Privacy

Our website is not directed to children under 18, and we do not knowingly collect Personal Information directly from children under 18. If you are a parent or guardian and you are aware that your child has provided us with Personal Information, please contact us. If we become aware that we have collected Personal Information from children without verification of parental consent, we take steps to remove that information from our servers.

9. Retention of Your Personal Information

We will retain your personal information for as long as it is necessary for the purposes described in this Privacy Policy. We will retain and use your personal information to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our legal agreements and policies.

10. How We Protect Your Personal Information

We implement and maintain reasonable security measures designed to protect the Personal Information you share with us through use of our website. Unfortunately, we cannot guarantee that data transmitted over the internet will always be secure. As a result, while we strive to protect your Personal Information, we cannot guarantee the security of any information transmitted to us through the website, and you provide such information at your own risk.

11. Your California Privacy Rights

Residents of the State of California have the right to request from companies conducting business in California, a list of all third parties to which the company has disclosed Personal Information during the preceding year for direct marketing purposes. 

If you are a California resident and would like information about how to exercise your third party disclosure choices, you must send a request with a preference on how our response to your request should be sent via email to: info@microwineryguild.com 

12. California Do Not Track Notice

Because there are not yet common, industry-accepted “do not track” standards and systems, the website does not currently respond to Do Not Track signals.  In addition, we may allow third parties to collect Personal Information from your activity on our website, as described in this Privacy Policy.

13. Updates to This Privacy Policy

We may update this Privacy Policy from time to time without prior notice. Any changes will be posted on our website, and the updated Privacy Policy will be effective as of the date it is posted.

14. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at info@microwineryguild.com